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August 18, 2014
David Leonhardt Could your Twitter buddy be a bot?
By David Leonhardt
Bots are making their presence felt on social media. But can you tell a bot from a real person?
Anyone who’s been playing the social media game for a while should know that not all of their followers bleed when they are cut. In fact, many followers don’t even exist – they are just bits and bytes.

Bots.

“Bot” is short for robot, in much the same way “shroom” is short for mushroom. A bot on a social network is no more than a virtual presence created by a set of automated instructions.

The bots are following you. [...]

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Today's Top Videos:
WordPress Founder Talks To LinkedIn About The Future Of Publishing WordPress Founder Talks To LinkedIn About The Future Of Publishing
This video’s about a month old, but interesting none the less, and LinkedIn just shared it in a blog post today. WordPress founder Matt Mullenweg discusses the future of publishing with Reid Hoffman. [...]
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Matt Cutts On How To Get Google To Recognize Your Mobile Pages Understanding the Workforce: The Latest Buzz on Talent Trends...
LinkedIn recently held a webinar discussing the “latest buzz and talent trends” related to recruiting, staffing, and hiring. The company has now put it on YouTube for all to view. [...]
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Matt Cutts On How To Get Google To Recognize Your Mobile Pages Matt Cutts On How To Get Google To Recognize Your Mobile Pages
Google has a new “Webmaster Help” video out. This time Matt Cutts discusses optimizing for the mobile web. Specifically, he takes on this submitted question: [...]
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Recent Articles:
The future looks mobile for Facebook
Facebook posted its financial report on July 23 for the second quarter of its 2014 financial year.

The report shows financial pluses across the board for the mega social network in significant areas:

  • Overall revenue for the second quarter of 2014 was $2.91 billion, an increase of 61 percent compared to the same period last year.

  • Revenue from advertising was $2.68 billion, a 67 percent increase over the same quarter last year – and around 92 percent of overall revenue reported for the [...]
  • Read More...
    Facebook Continues Battle For Private User Information The Organic Reach Of Your Facebook Posts Would Be Worse If Everything Showed In The News Feed This Chart Explains the Reachpocalypse and Why Facebook is Laughing All the Way to the Bank
    Facebook says that they are currently fighting a “set of sweeping search warrants” in an effort to protect their users’ information – and so far it’s a fight that they’ve been losing. “Since last summer, we’ve been fighting hard [...] Facebook’s Brian Boland wrote a lengthy blog post about the much talked about decline in organic reach of Facebook Page posts. It’s happening for two main reasons, he said: more and more content is created and shared every day and News Feed is designed to show users content that’s most relevant to them.

    “To choose which [...]
    Facebook is the largest voluntary, non-religious organization in the history of the world. They are not dumb. Facebook organic reach for business pages is plummeting, and will drop even further because Facebook is a public company that has [...]
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